GTA 5 Online Rakes in $66 Million in In-App Purchases

GTA 5 Online Rakes in $66 Million in In-App PurchasesTake-Two laughing all the way to the bank at GTA 5 Online continues to generate massive revenues

GTA 5 Online has proved to be one of the biggest cash cows in the history of Rockstar Games, having now generated a quite astonishing $66 million through in-app purchases.

According to the latest rounds of statistics, at least 70% of GTA 5 gamers play online or at least have tried the online feature – the title now raking in a full 50% of all digital sales chalked up by Take-Two.

Not that any of these figures are official as such, but have instead been figured out following the comments of one Take-Two exec.

CEO Strauss Zelnick told the folks at MCV about the above mentioned 70% of gamers playing GTA 5 Online, adding that “recurrent consumer spending related to GTA Online represented nearly half of our digitally delivered revenue in the quarter.”

According to the latest financial report published by Take-Two total digital content sales hit a new high of just under $133 million, which in turn suggests that a solid $66 million of this came via GTA 5 Online.

The vast majority of the GTA 5 Online experience has so far been free, but much larger expansion and service packages are expected to be introduced over the coming months at a charge.

Zelnick also took the time to talk about how great it is to have a title that doesn’t need constant annual refreshes in order to stay current and hold onto its value.

“It is great that consumers anticipate our titles, like they anticipate the next James Bond film. Our goal is to create permanent franchises.”

Try these:

An Apple Surpise - Will We See An Early Release of iPad 5, iPad Mini 2, or iPhone 6? They say ‘in t...
Verizon Launches Motorola Landing Page for Droid Ultra, Droid Ultra Maxx, Droid Ultra M
Moto X Release Date Tipped for August 23 – Leaked Memo Suggests Three Waves
LG G2 Marks New Beginnings, Ends Google Nexus 5 Talk
Grand Theft Auto 5 Budget Blasts Beyond $265 Million – Scotland’s Most Valuable Export
Retina iPad Mini 2 Still MIA – Wait it Out, Or Buy the Google Nexus 7 2 Now?
Oppo Find 7 Boasts Hot Rod Specs – Snapdragon 805, 2560 x 1440 Display
Former Apple iOS Designer Scott Forstall Gets Sighted
iOS 7.1 Should Be on its Way to Users Very Soon
Affordable Android Tablets Outsell iPad 56% to 38%, IDC Reports
Android 4.4 KitKat to Roll Out Soon in U.S., Pending Carrier Certification
Google Nexus 6 Could Launch as Sub-$100 Bargain – High-End Variant Shelved Indefinitely?
Samsung Confirms Tizen Phone Will Debut Q3 in Russia – Other Markets to Follow
BlackBerry Messenger for Windows Phone – The What and the When
Google Project Loon to Take Flight Next Year – Bringing 4G to the Masses
iPad Air 2 Image Leak Depicts Slight Design Tweaks, Touch ID Added
4G LTE Moto G Just $219 Unlocked and Contract Free – Bargain of the Year?
GTA 5 PS4 Vs PS3 – New Video Shows Just How Enhanced Next-Gen Console Port Is