In the company’s most recent earnings report, Nintendo revealed that Super Mario Run is selling like the proverbial hotcakes. Tens of millions of downloads along with huge numbers of gamers paying the $10 to unlock the game in full add up to good times for these guys. But at the same time, the NES Classic is also selling in incredible numbers – more than 1.5 million of the retro beauty is being sold to date.
The tiny new version of the legendary Nintendo Entertainment System with built-in games proved to be an absolute barnstormer over the Christmas period, to such an extent that the company found it almost impossible to keep up with demand.
Right now, getting hold of one is proving to be extremely difficult – even if you are willing to pay a premium. Tracking one down on eBay or via any kind of resale outlet generally means paying at least double the normal selling price, with the vast majority of high street vendors having completely exhausted all stocks.
Which would seem to suggest that the windfall heading the way of Nintendo isn’t about a slowdown are anytime soon.
But above and beyond the way in which the NES Classic is pumping cash where cash is needed, the fact that it has proved so successful really is good news for Nintendo in more ways than one. What the NES Classic has done has brought about a global wave of nostalgia among those who hadn’t revisited NES games for decades, while at the same time generating new interest in new-generation gamers who may have so far never even come across some of the most iconic titles in gaming history.
Nintendo is the vast majority of its success to the Mario and Pokémon franchises, along with a number of other legendary titles. So what essentially happening as part of the success of the NES Classic is that past titles previously of little to no interest are suddenly becoming highlighted as must-have titles. Which could in turn spur a retro gaming renaissance which could see Nintendo bring its back catalogue of games to its latest consoles, or even work on all-new games for the NES Classic.
Long story short, it could well pave the way for any number of retro reboots that could well bring Nintendo the kind of success none of its new-generation ventures have so far been able to.